Affiliate Disclosure
Transparency is core to everything we do. Here is how we make money and why you can trust our recommendations.
SmartFinPro is a free resource. We earn money through affiliate partnerships with the financial products and services we review. This page explains exactly how that works and what it means for you.
How We Make Money
When you click on certain links on our site and sign up for a product or service, we may receive a commission from the provider. This is called affiliate marketing, and it is the standard revenue model for financial comparison websites.
These commissions come at no additional cost to you. You pay the same price whether you use our link or go directly to the provider. In some cases, we negotiate exclusive deals that may actually save you money.
Editorial Independence
Our affiliate relationships do not influence our ratings, rankings, or recommendations. We evaluate every product using the same consistent methodology regardless of whether we have an affiliate relationship with the provider.
- βProducts with no affiliate relationship can still receive top ratings if they deserve it.
- βProducts with affiliate relationships can receive low ratings if they underperform.
- βWe apply the same scoring criteria across all products in a given category.
- βCommission rates are never a factor in how we rank products.
How Affiliate Links Work
When you see a link on SmartFinPro that takes you to a provider's website, here is what happens:
You click a link
Our affiliate links use /go/ redirect routes. These pass through our server before redirecting you to the partner site.
A cookie is set
The partner site may place a tracking cookie so they can attribute any sign-ups to our referral. Cookie durations vary by partner.
We earn a commission
If you sign up or make a purchase, we receive a commission from the provider. Commission amounts vary by partner and product type.
All affiliate links on our site are marked with rel="sponsored" in accordance with search engine guidelines.
Our Review Process
Every review on SmartFinPro follows a rigorous process to ensure accuracy and fairness:
- βHands-on testing -- we sign up for and test the products we review, evaluating features, usability, pricing, and support.
- βConsistent scoring criteria -- we use standardized rubrics for each product category so comparisons are meaningful and fair.
- βExpert verification -- our content is reviewed by industry professionals with relevant experience in finance, trading, and technology.
- βRegular updates -- reviews are revisited periodically to ensure pricing, features, and ratings remain accurate.
Our Transparency Commitment
We believe trust is earned through transparency. To that end:
- βAll affiliate relationships are disclosed on this page and within relevant content.
- βOur ratings are based on merit, not on the commercial relationship we have with a provider.
- βWe clearly indicate when a link is an affiliate link.
- βWe welcome questions about our methodology and business model.
Questions?
If you have questions about our affiliate relationships or how we make money, please reach out: